Ofina on The Lazy Environmentalist

Ofina recently spent a day (or three) in the life of a Sundance Channel documentary. The Lazy Environmentalist invited us to be a part of their show and asked us to participate in an eco-friendly overhaul. Cameras and bright lights followed us through a typical day in our design studio in an attempt to show us that there are both environmentally sound *and* stylish ways to run our business.

Not only did we make energy saving and recycling changes in our store, Ofina was also challenged to create jewelry made from sustainable materials. We think we came up with some beautiful pieces:

We wrapped the filming with an open house (read: party) at the store. Customers and fellow designers were asked to review the jewelry. Their thoughts and our eco-friendly work will air on the Sundance Channel later this month. Stay tuned for exact dates and times!